Tracks/Track 6 — Product Management Economics/6.9
Track 6 — Product Management Economics

6.9: Customer Acquisition Economics

CAC payback, channel economics, blended CAC, and acquisition efficiency.

3 Lessons~45 min

🎯 What You'll Learn

  • Calculate CAC payback period
  • Compare channel economics
  • Optimize blended CAC
  • Measure acquisition efficiency

Get Full Module Access

3 lessons with hands-on exercises, metric cards, and assessment checklists.

400
Modules
5+
Tools
100%
ROI

Replaces all $29, $99, and $10k tiers. Secure Stripe Checkout.