Track 6 — Product Management Economics
6.3: Churn & Retention Economics
Churn waterfall analysis, LTV modeling, retention investment ROI, and cohort analysis.
3 Lessons~45 min
🎯 What You'll Learn
- ✓ Build churn waterfall models
- ✓ Calculate LTV accurately
- ✓ Measure retention ROI
- ✓ Run cohort analysis
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3 lessons with hands-on exercises, metric cards, and assessment checklists.
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